Insuma expands its reach to reach more entrepreneurs
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Read more in the following note
· Alicorp's B2B platform for the Horeca sector expands its reach nationwide, bringing a shared value proposition to thousands of small businesses.
Alicorp, a partner in the development of thousands of entrepreneurs, reaffirms its commitment to boosting the country's economy by expanding Insuma's reach nationwide and aims to reach more than 22,000 businesses throughout Peru. The company's B2B digital platform not only facilitates access to quality supplies but also offers efficient tools for small and medium-sized businesses to optimize their management, boost their growth, and strengthen their sustainability.
Recognizing the fundamental role small businesses play in the daily economy of millions of Peruvians, Insuma was created to facilitate business management and support their development through efficient purchasing, enabling quick and easy ordering 24 hours a day, doorstep delivery, and exclusive promotions through the online store.
"Bringing Insuma to all of Peru is another step in our commitment to each of our customers, to contribute to the development and sustainability of these small businesses that are the driving force of our country. That bakery, that coffee shop down the block, and thousands more that support their families. We want Insuma to be the tool that allows them to improve their lifestyle and quality of life, optimizing their time, because "With Insuma, we support the efforts of entrepreneurs," commented Juan Martín Barrera, Director of New Business and COE of B2B Marketing.
By 2025, Insuma will be serving more than 22,000 entrepreneurs from different businesses nationwide through the platform, allowing them to better manage their time and add the products they need at any time of day, optimizing their schedules. Additionally, they have access to more than 850 products from Alicorp and various partners in Lima. In the provinces, we are launching products from partners this year. In the north of the country (Chiclayo, Piura, and Trujillo) and the south (Cusco and Arequipa), we will be offering culinary aids, beverages, and other groceries. "We continue working to improve our offering mix and meet our customers' needs," the executive concluded.
Alicorp invites all businesses in the Horeca sector to register with Insuma and discover the benefits of the B2B digital platform. For more information, visit https://www.insuma.com.pe/
About de Alicorp:
Alicorp is a leading company in the region with operations in six countries and a presence in more than 20 markets through the export of its more than 150 brands. It specializes in mass consumption, with products in the food, personal care, and home categories; in the B2B segment, offering industrial flours, shortenings, premixes, and gastronomy solutions; and in aquaculture, with balanced feed for fish and shrimp. With a firm commitment to innovation and sustainable development, Alicorp drives growth for its consumers, customers, and communities in every market where it operates.
Contacto:
Sara Rivera
Jefe de Comunicación Externa en Alicorp
957 405 323
Marilyn Puente
Analista de Comunicación Externa en Alicorp
934 522 763
